The Prices Are Right!

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A small business owner raised a concern that has plagued most of the small business owners who attended Mindful Profits workshops this year. She knew what she charged for her services were too low but hadn’t raised her prices for fear of losing clients. How do you raise prices without losing customers? Small business owners […]

Think Before Spending

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Money doesn’t go far in small business. Should we spend more on marketing communications? Buy a new laptop; desktop; tablet; smartphone; or camera?  Upgrade our website; CRM; billing system; cloud storage; phone or Internet services? Hire a new sales, customer service, or finance person? Enhance employee benefits? Create new products? And so on. Each opportunity […]

A Dozen Tips for Mindfulness at Work

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Lately, you may have been hearing a lot about being mindful. Mindful breathing; mindful communication; mindful eating (stores are even selling Mindful Mayo these days). But being mindful isn’t just for the yogis or organic shoppers. Being mindful is about clarity and focus, both of which are valuable tools for running a successful business. Today, 25% […]

What’s In a Name: Prospect Databases

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You know when someone approaches you and says enthusiastically, “Hey! How are you?” and you have no idea what their name is? Or when you meet up with an old friend who told you a few months ago that their dog died and the first thing out of your mouth when you see them again […]

Reality Check: Expenses and Revenue

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Last week, we launched a new series of business workshops called Mindful Profits. The first workshop in the series, The Profitable Idea, was a success, with each participant taking away profitability goals and a forecast for revenues, plus plans to increase sales. In addition, each participant received a business model, built by our on-site business […]