A February Idea.

 

The February lull began on Super Bowl Sunday, when thousands of Nashville restaurants closed.  No one eats out.  No phones ring.  No prospects.  No orders.  No place to eat, except a casual dining chain where we discovered Coca Cola Cake.  (All was not lost!)The February lull hits most small businesses.  So don’t panic about the stillness […]

Where is Your Mind?

 

Be a mindful, not mindless, entrepreneur Have you ever settled onto the couch one evening, put on the TV and before you know it are scraping the bottom of a “family-sized” bag of chips? What happened to having just a few? You certainly didn’t intend to eat the whole bag. So how did 100 or […]

Think Before Spending

 

Money doesn’t go far in small business. Should we spend more on marketing communications? Buy a new laptop; desktop; tablet; smartphone; or camera?  Upgrade our website; CRM; billing system; cloud storage; phone or Internet services? Hire a new sales, customer service, or finance person? Enhance employee benefits? Create new products? And so on. Each opportunity […]